03 · Google Ads Management

Google Ads Management
Services in Montreal

Turn high-intent searches into customers. As a certified Google Ads agency in Montreal, Davnoot creates data-driven PPC campaigns that help businesses generate qualified leads, increase sales, and maximize return on ad spend.

From Search and Shopping campaigns to Performance Max, Display, and YouTube Ads, we provide complete Google Ads management from strategy and setup to daily optimization. Every campaign is built around one goal: measurable business growth.

Book a free Google Ads audit
Why it works

Certified Google Ads management
for businesses ready to scale.

Running Google Ads isn't just about getting clicks. Successful PPC campaigns require strategic keyword targeting, compelling ad copy, landing page optimization, bid management, conversion tracking, and continuous optimization. Our Google Ads specialists manage every aspect of your account to help you reach the right audience at the right time while maximizing ROI.

6.4×ROAS · Ecommerce
-48%Cost per lead · Services
+312%Qualified leads · B2B
94%Conversion tracking accuracy
6.4×ROAS · Ecommerce
-48%Cost per lead · Services
+312%Qualified leads · B2B
94%Conversion tracking accuracy
Inside the work

Turn Google searches
into customers.

When someone searches for your products or services, they're already looking for a solution. We build highly targeted Google Search campaigns that place your business in front of high-intent customers exactly when they're ready to buy. From keyword research to bidding strategy and conversion optimization, every campaign is designed to maximize qualified leads instead of simply increasing clicks.

Live auction · "vitamin c serum"
Avg. position · 1.0
Google
vitamin c serum for glow
AllShoppingImagesNewsMaps
About 47,300,000 results (0.42 seconds)
Sponsoredlumeskin.co
Vitamin C Glow Serum | Clinically Proven Results
Visible brightening in 14 days or your money back. 12,000+ five-star reviews. Free shipping over $40. Shop the bestseller today.
Quality Score9/10
CTR7.8%
CPC$0.74
Conv. rate5.1%
Sponsoredglow-generic.com
Buy Face Serum Online | Big Discounts
Shop vitamin C serums and more. Limited-time sale on all skincare items this week.
Quality Score5/10
CTR2.1%
CPC$1.90
Conv. rate1.4%
Sponsoredskinmart.com
Vitamin C Serums | Free 2-Day Shipping
Wide selection of serums from top brands. Subscribe & save 15% on every order.
Quality Score6/10
CTR3.0%
CPC$1.55
Conv. rate1.9%
Inside the work

Higher Quality Score.
Lower cost per click.

Better Google Ads aren't won by spending more. They're won by improving Quality Score. Through relevant keywords, compelling ad copy, optimized landing pages, and continuous testing, we improve Quality Scores that reduce CPC while increasing conversions. The result? Higher rankings, lower advertising costs, better ROI.

Same keyword · "commercial HVAC repair"
90 days apart
Cost per click · same keyword, same auction
-53%
What changed between the two Ad groups re-themed Ad copy matched to query Landing page rebuilt Negatives added weekly Extensions completed
Capabilities

Complete Google Ads
management.

As a trusted Google Ads agency in Montreal, we manage every stage of your PPC campaigns, from account setup and keyword research to ongoing optimization and reporting. Our certified team continually tests, refines, and scales campaigns to maximize return on every advertising dollar.

01

Search campaigns

Appear when customers search for your products or services with highly targeted Google Search campaigns designed to generate qualified leads.

02

Performance Max

Leverage Google's AI-powered Performance Max campaigns to reach customers across Search, Shopping, YouTube, Gmail, Display, and Discover with one optimized campaign.

03

Shopping ads

Increase ecommerce sales with optimized Google Shopping campaigns featuring high-converting product feeds and Merchant Center optimization.

04

Display & remarketing

Reconnect with visitors who didn't convert through Display and Remarketing campaigns that keep your brand visible throughout the buying journey.

05

Conversion tracking

We implement Google Tag Manager, GA4, enhanced conversions, call tracking, and offline conversion tracking so every decision is backed by accurate data.

06

PPC optimization

Daily monitoring of keywords, bids, audiences, search terms, Quality Scores, ad testing, and budget allocation keeps your campaigns improving every month.

What's actually included

Complete Google Ads
management. A to Z.

Our Google Ads management service includes everything needed to build and scale profitable PPC campaigns.

Unlike many agencies, we don't simply launch ads and wait. We actively optimize campaigns every day to improve performance, lower acquisition costs, and increase conversions.

You see the keyword list, the test plan, the search-term exclusions, and the daily bid changes. The work is visible because we want you to know exactly what your budget is buying.

Every lever we pull Keyword strategy Ad copy testing Bid management Feed optimization Landing page CRO Conversion tracking
Google Ads account audit
Full review of campaign health, wasted spend, Quality Scores, and tracking accuracy before a single dollar moves.
Month 1
Campaign structure
Accounts rebuilt around intent and margin, so budget follows the searches that actually close.
Month 1
Keyword research
Bottom-up research mapping commercial intent to the pages best equipped to convert it.
Month 1
Competitor analysis
Auction insights, competitor ad copy, landing page teardowns, and impression-share gaps worth attacking.
Month 1
Search campaign setup
Tightly themed ad groups, match-type strategy, and ad extensions built for click-through and relevance.
Month 1
Performance Max campaigns
Asset groups, audience signals, and brand exclusions configured so PMax scales without cannibalizing Search.
Monthly
Shopping campaign management
Merchant Center health, product feed optimization, and priority structures tuned to margin.
Monthly
Conversion tracking
GTM, GA4, enhanced conversions, call tracking, and offline uploads verified end-to-end.
Month 1
Ad copy creation
Responsive search ads written and rotated continuously, with headline-level performance tracked.
Monthly
Landing page recommendations
Prioritized CRO fixes tied to Quality Score and conversion rate, not generic design opinions.
Monthly
Negative keyword management
Search-term mining every week to block irrelevant traffic before it drains the budget.
Weekly
Bid strategy optimization
Smart Bidding targets, budget pacing, and device or geo adjustments reviewed against live performance.
Daily
Weekly reporting
Conversions, cost per acquisition, and ROAS in plain English. What changed, what we learned, what's next.
Weekly
Monthly strategy review
A working session with the specialist running your account. Decisions made, not just summarized.
Monthly
Our approach

Our Google Ads
optimization process.

A four-stage process designed to find profitable demand fast, then scale it while the economics hold.

01
Week 1 · Audit & strategy

Find the waste.

Analyze existing campaigns, competitors, keywords, audience targeting, conversion tracking, and opportunities. We come out of week one with a ranked list of what's costing you money and what's quietly working that nobody has scaled yet.

02
Weeks 2–4 · Campaign build

Rebuild for intent.

Launch optimized Search, Shopping, Display, and Performance Max campaigns with proper tracking and audience segmentation. Structure follows buyer intent, so reporting finally tells you something you can act on.

03
Month 2 · Optimization

Earn a lower CPC.

Improve bids, Quality Scores, ad copy, search terms, audiences, and landing page performance using real campaign data. Every change is a hypothesis with a number attached to it.

04
Ongoing · Scale

Pour fuel on what works.

Increase budgets on winning campaigns, expand keyword opportunities, launch new ad variations, and maximize long-term ROI. Spend follows proven return, never a flat monthly plan.

How we compare

Google Ads isn't about spending more.
It's about spending smarter.

Many PPC agencies launch campaigns and generate reports. We continuously optimize every campaign using performance data, Quality Scores, search terms, conversion tracking, and audience insights to improve results month after month.

Most PPC agencies
Launch & report
Raise bids when performance drops, then call it "competition"
Search-term reports reviewed quarterly, if at all
Optimize toward clicks and impressions, not revenue
Conversion tracking inherited, never verified
Performance Max left on autopilot with no brand exclusions
Davnoot
Daily optimization
Improve Quality Score first, so the same position costs less
Search terms mined weekly. Negatives added before budget burns.
Tied to qualified leads, ROAS, and cost per acquisition
Tracking rebuilt and validated end-to-end in month one
PMax governed with asset groups, signals, and exclusions
Case in point

From expensive clicks
to profitable growth.

8-month engagement · Professional services
5.8×
Return on ad spend

A professional services company reduced cost per lead by over 40% while tripling qualified leads through strategic keyword targeting, landing page improvements, and continuous Google Ads optimization.

5.8×
ROAS
-41%
Cost per acquisition
+320%
Qualified leads
How to work with us

Three ways
to start.

Whether you want a focused audit or a full account rebuild, choose the path that fits where your Google Ads account is today.

Google Ads Audit
90-day test · One-time
For Businesses with a running account that suspect they're overpaying.
Spend $10k+/month ad spend
Includes
  • Full account audit
  • Wasted-spend report
  • Conversion tracking fix
  • Keyword and competitor gaps
  • Prioritized 90-day roadmap
Google Ads Enterprise
Multi-account · Custom
For Multi-location and multi-brand operators above $500k/mo.
Spend $500k+/month across accounts
Includes
  • Everything in Growth, plus:
  • Multi-account orchestration
  • Offline conversion imports
  • Custom attribution stack
  • Incrementality testing
  • Weekly executive syncs
Our stack

Tools we actually use.

No mystery toolkit. These are the platforms we run every Google Ads account on.

Google Ads Google Ads Editor Google Merchant Center Performance Max Google Analytics 4 Google Tag Manager Server-side GTM Looker Studio Google Search Console Keyword Planner CallRail Optmyzr Hotjar Shopify HubSpot
FAQ

Honest answers
to hard questions.

Why hire a Google Ads agency in Montreal?+
Working with a local Google Ads agency gives you access to PPC specialists who understand your market, competitors, and customer behavior. We build campaigns focused on measurable business growth rather than simply increasing clicks.
What Google Ads campaigns do you manage?+
We manage Search, Performance Max, Shopping, Display, YouTube, Remarketing, Local, and Lead Generation campaigns.
Are you Google Ads certified?+
Yes. Our specialists follow Google Ads best practices and continuously optimize campaigns using the latest bidding strategies, conversion tracking, and performance insights.
How quickly will I see results?+
Unlike SEO, Google Ads can begin generating traffic and leads almost immediately after campaigns launch. Performance improves over time as campaigns collect data and optimizations are made.
How do you measure campaign success?+
We focus on business metrics including conversions, qualified leads, return on ad spend (ROAS), cost per acquisition (CPA), revenue, and overall ROI rather than clicks alone.
Serving Canada

Google Ads management
across Canada.

We provide Google Ads management services for businesses throughout Canada, with dedicated PPC strategies for Montreal, Toronto, Ottawa, and surrounding markets.

Pairs well with

Paid search is stronger
with support.

Google captures the demand that already exists. These channels create the demand that doesn't yet.

Ready when you are

Ready to maximize
your Google Ads ROI?

Partner with a certified Google Ads agency in Montreal that focuses on measurable growth, qualified leads, and long-term profitability. Book a free Google Ads audit and discover exactly how your campaigns can generate more conversions while reducing wasted ad spend.

Book a free Google Ads audit